Jonathan Bloom is a video journalist for NBC Bay Area’s digital platforms, covering the issues and innovators of Silicon Valley and San Francisco. In his role, Jonathan uses and adapts technology to tell more engaging stories on air and online.
Since joining NBC Bay Area in July of 2018, Jonathan has contributed to the station’s coverage of the Bay Area’s ongoing housing crisis and the filthy streets that earned San Francisco international notoriety.
Prior to joining NBC Bay Area, Jonathan was a multimedia journalist for KGO-TV in San Francisco. During his time there, he started and developed a daily feature beat about the innovators who make the Bay Area the center of the tech world. He covered startups and venture capital in Silicon Valley’s second big tech boom — the one that arguably led to the affordability crisis and wealth disparity he now covers for NBC Bay Area.
Journalism has been a lifelong passion for Jonathan. As a child growing up in his hometown of Chapel Hill, North Carolina, he was doing man-on-the-street interviews and anchoring pretend newscasts with the family camcorder by middle school. These days, his interests lie in using emerging technologies to tell more engaging, authentic stories.
He received a Bachelor of Science in Journalism from Northwestern University's Medill School of Journalism.
Jonathan is a 7-time Emmy winner and 19-time nominee. He was also one of the recipients of a national Edward R. Murrow award for multimedia in 2019 for his coverage of the Bay Area housing crisis, as well as a national Murrow award for social media in 2020.
When he’s not chasing a story, you can find Jonathan running by the Bay, skiing in Tahoe, or performing and recording music with his a cappella group, Scales of the City.
The Latest
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Forging hope: The Oakland blacksmith who's making guns into garden tools
In California’s most violent big city, a local artisan is teaming up with a faith-based nonprofit to get guns off the streets — and turn them into implements of peace.
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A's fans: Outta here?! Oakland baseball loyalists divided on seeing games in Sacramento next year
As the A’s head to their temporary home at a minor league ballpark in West Sacramento, some die hard fans say they’ll be making the trek to see a game there. Others say they’re totally done with the team.
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San Francisco Fleet Week 2024: Events, schedules, what to know
From the Blue Angels to the parade of ships, here’s what you need to know for San Francisco Fleet Week 2024.
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There's crying in baseball: We spent the Oakland A's last home game with fans who are losing everything
Friendships, championships, first dates and fireworks: A’s fans didn’t hold back their tears as the team that brought them a lifetime of memories played its final game at the Oakland Coliseum.
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Breaking it down: How the Bay Area hip hop scene shaped the newest Olympic sport
The athletic, gravity-defying art form you might know as breakdancing is making its debut in Paris as the newest Olympic sport. Its route to the world’s biggest stage began in the streets of New York, and runs right through the Bay Area. Here’s what to know about the dance, the sport, and the West Coast hip hop scene that made...
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What to know: The Scott Peterson murder case timeline
It’s one of the most infamous murder cases of all time. Now, the man convicted of killing his wife and unborn son is making yet another bid for a whole new trial. Here’s a step-by-step timeline of how we got here, from the moment Laci Peterson went missing on Christmas Eve.
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Play me like Atari: Retro gaming and the push to preserve video game classics
For decades, the video game industry has pushed the limits of technology, forging ahead into the future. But now, there’s a movement afoot to preserve old classic games for the next generation of players — and it includes a new console from Atari.
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2024 total solar eclipse in the Bay Area
Join NBC Bay Area starting at 10 a.m. Monday for live coverage of the total solar eclipse.
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What to know about the April 8 total solar eclipse
A total solar eclipse will sweep across North America on April 8, creating a celestial spectacle visible from major cities across the continent. Here’s why it happens, where it will be visible, and how to watch it.
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Giant bites: We sampled fan favorite foods and brand new dishes for this baseball season at Oracle Park
The San Francisco Giants have a new food partner at their waterfront ballpark this year, but they assure us the crab sandwiches and garlic fries fans love will be back and better than ever — along with tasty new dishes, from spicy fried chicken to a very elaborate ice cream sundae.