Since 2003, Rob provides weekend weather forecasts and contributes to weekday weather coverage for NBC Bay Area.
He also produces and reports on weather-related news specials including the award-winning "On Thin Ice" a report on climate change affecting Alaska's glaciers. The American Meteorological Society recognized "On Thin Ice" with its "Excellence in Scientific Reporting" award for "highlighting the importance of climate change's relevance to future impacts to the San Francisco Bay Area."
Rob's career in broadcast news began off camera as an ABC News production associate for "20/20" and "Primetime Live." He later joined the local news assignment desk at KNBC in Burbank where he worked in news special projects also seen on CNBC.
Before calling NBC Bay Area home, Rob worked at KIRO (CBS) in Seattle and at KCRA (NBC) in Sacramento where he spent three years as a morning and weekend weather anchor. Rob was also a weather anchor and reporter for KSBY in San Luis Obispo and KESQ in Palm Desert/Palm Springs.
He is an active member of the American Meteorological Society and earned the AMS Television Seal of Approval following the completion of a Master of Science degree in Geosciences (Meteorology/Geology/Hydrology) from Mississippi State University which also named him among the Top 100 outstanding alumni in 2016.
While not on air at NBC Bay Area, Rob is a guest lecturer for San Jose State Meteorology guiding the department’s broadcast meteorology minor program and also assisting Cal State East Bay in Hayward with meteorology-related courses.
His community work includes the Lupus Foundation of Northern California as a former board member, annual emcee for the 5K Walk/Run and has travelled to Washington D.C. with the Lupus Research Institute to raise lupus awareness at congressional meetings.
He was recently honored in 2015 with the LFNC's "Top Media Ally" award at the annual Purple Ribbon Gala, and spends time assisting LupusLA at events during the year.
Rob and wife Sarah recently welcomed two fraternal twin boys Christopher and Jonathan into the family, they enjoy living in the Tri-Valley along with their dog Stella.
Social media updates available @RobMayeda on Twitter and Facebook.
The Latest
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Forecast: Spare the Air Monday
A Winter Spare the Air alert, which prohibits wood burning is in effect Monday due to light wind and strong high pressure. Rob Mayeda has more in the Microclimate Forecast.
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Watch Duty app designed to provide public with real-time wildfire information
A new app designed for wildfire information is soaring up the download charts as fire season ramps up.
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October heat brings extreme fire danger
If you feel like you’ve been baking during the record-setting run of hot temperatures to start October, you’re not alone. Vegetation in the Bay Area hills and mountains has been reacting the same way.
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Bay Area photographer shares northern lights photo tips
The most brilliant display of the northern lights, also known as the aurora borealis, since early May was seen in the Bay Area Sunday into Monday.
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How the Park Fire in Northern California exploded in size so quickly
In less than 24 hours, the Park Fire in Northern California grew to more than 71,000 acres. How is this even possible?
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The thunderstorms to wildfire-generated weather cycle
Shortly after severe thunderstorms and brief heavy rain, lightning-sparked fires popped up and created what is now the Mill Fire and Smith Fire, part of the Gold Complex of fires burning in Plumas County.
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A closer look: GOES-U satellite launch at NASA's Kennedy Space Center
Space X’s Falcon Heavy lifted off 10 minutes later than scheduled on Tuesday due to weather concerns around the John F. Kennedy Space Center in Florida related to thunderstorm activity nearby.
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Climate in Crisis: AI and wildfire detection
With wildfires raging across the Bay Area, PG&E hopes artificial intelligence will give officials a way of staying ahead of them and the risk they pose to the power grid.
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Bay Area forecast: Cold temperatures, rain ahead
People across the Bay Area will have a cold start on Monday with the National Weather Service issuing frost advisory and freeze warnings for inland areas, the Central Coast, and the Santa Cruz Mountains.
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Bay Area could see scattered showers, isolated thunderstorms
Wet weather is back in the Bay Area forecast.
